In light of the French Election’s significance as both a timely and sensitive democratic event, a dedicated visual identity was created to distinguish election-related content from Facebook’s everyday media activity. The goal was to clearly separate this initiative from the platform’s general brand presence, ensuring the topic received the focus and neutrality it demanded.
This bespoke identity was designed to reflect Meta/Facebook’s commitment to remaining impartial while actively supporting the integrity of the electoral process.
CLIENT:
Meta / Facebook
INVOLVEMENT:
Graphic Design | Art Direction | Print & Digital Output